Re: [boost] Re: Logos - Last Minute Change of Heart
----- Mensaje original ----- De: Stefan Slapeta <stefan_nospam_@slapeta.com> Fecha: Domingo, Noviembre 28, 2004 11:25 pm Asunto: [boost] Re: Logos - Last Minute Change of Heart
JOAQUIN LOPEZ MU?Z wrote:
Anyway, I've just forged anoher idea. Not that I like it much, but the idea is a little different and might please some --sort of ++ breaking the barrier of sound or something.
Sorry - blue and red don't harmonise!
Is it only the color you don't like, or also the rest? :) I mean, changing colors is easy enough, see attached example for instance. Joaquín M López Muñoz Telefónica, Investigación y Desarrollo
JOAQUIN LOPEZ MU?Z wrote:
Is it only the color you don't like, or also the rest? :)
I'm no real expert in this field, but there are two very common rules in design they tought me: a) use as few colors as necessary b) use as few fonts as necessary (if you break such rules, there should be an obvious intention behind that, which means that you have to be consistent everywhere; this would result in a boost home page where everything is red and blue :) ) As for the logo per se: I like it, however, maybe you could try to make the idea of the Cs and the font more uniform; for my taste, the Cs are too fine compared to the font. But maybe it's not the Cs but the font that disturbs me ... something like Verdana _could_ be better (???)
I mean, changing colors is easy enough, see attached example for instance.
You could still improve it: black and blue is the worst combination of colors that exists IMO; just try dark blue instead of black and it will be 100% better! Maybe you could also try a more dirty blue for the font and the two +, something like #7f86b9 or so and something of this family for the circles and the rectangle, it's just an idea. And, is the rectangle so important that you made it that thick? Thanks for your work! Goodnight, Stefan
At 00:02 29/11/2004, you wrote:
JOAQUIN LOPEZ MU?Z wrote:
Is it only the color you don't like, or also the rest? :)
I'm no real expert in this field, but there are two very common rules in design they tought me:
a) use as few colors as necessary b) use as few fonts as necessary
I'm no expert either but http://graphicdesign.about.com/od/logotips/a/8logoelements_2.htm has a interesting point about colour which I haven't seen mentioned here; Works Within Industry Conventions Often there are consistencies among logos in certain industries, and following these conventions can help customers more easily identify what you do or what you sell. This doesn't mean you should sacrifice originality, but it does mean you (or the firm creating your logo design) should be aware of patterns among logos in your industry and somehow incorporate these consistencies into your design. For example, did you realize that the main color for the logos for Microsoft, IBM, Dell, Hewlett Packard and Intel is blue? The color blue is associated with stability and progress and has long been a standard color among high-tech companies. So if you were a technology company, you would probably want to incorporate blue into your logo design to take advantage of these positive built-in associations. Regards Mark --- Outgoing mail is certified Virus Free. Checked by AVG anti-virus system (http://www.grisoft.com). Version: 6.0.788 / Virus Database: 533 - Release Date: 01/11/2004
participants (3)
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JOAQUIN LOPEZ MU?Z -
Mark Blewett -
Stefan Slapeta