Rene Rivera <grafik.list@redshift-software.com> writes:
In my suggestion boost/ C++ The slash followed boost and boost was lowercased because it corresponds to what we write when we #include boost headers. If you're going to upcase boost and move the slash, the slash may as well be dropped. Putting C++ in typewriter font doesn't make any sense to me either. We never write that in our programs. Do you regularly increment variables named capital `C'?
Dave I think you are falling into the same mental trap you accused me of... You are placing significance on the logo because you have a set idea of what it means.
Did I accuse you of that? I don't know what trap you're saying I'm falling into. You think I shouldn't place significance on the logo? If the logo is insignificant, let's go with the old one. You think I have a set idea of what the logo means? Sorry, I don't see it. Mostly I've been saying, "I don't understand the intention behind many of the design choices you're making." Every time something in a design differs from the rest of the design in some way, it ought to make sense, at least visually. When it doesn't make sense to my eye, I want to know what it's supposed to be doing to my brain that motivated the choice.
Logo design is really, really hard.
That it is. And it took me weeks to come up with the one for my company.
But if you take a look at the really effective ones (Apple, FedEx**, Coke, UPS, ...) they do basically one simple thing. It's much better to err on the side of minimalism.
Seen them, studied them... The most effective ones in the long run reduce the textual component to the bare minimum.
Okay. Not sure how that applies here. Maybe we should drop "C++." :-)
Here's a guideline,if you can "read" the logo in less than 2 syllables, it's probably too long.
You must've meant ``if you can't "read"...'' ?? -- Dave Abrahams Boost Consulting http://www.boost-consulting.com