Re: [boost] Re: logos with rockets

On Tuesday, November 23, 2004, at 06:25 PM, Peter Petrov wrote:

I don't think a rocket would be the most suitable symbol for Boost. To me it communicates ideas like "flight" and "space", which obviously don't fit very well.

IMO, a much better variant would be a thunderbolt. It is commonly associated with "power" and "energy", exactly in the spirit of the Boost name.

Yeah, but thunderbolts, tornados, meteors, tsunamis, etc. are also associated with _raw_ power and destruction. Rockets also represent 'the final frontier', high-tech engineering. Besides, designing a package solid enough to pass the boost review process _is_ rocket science :-) A construction crane might makea good metaphor--solid and work-a-day, but also staid. --rich