-----Original Message----- From: boost-users-bounces@lists.boost.org [mailto:boost-users- bounces@lists.boost.org] On Behalf Of Alfredo Correa Sent: Monday, October 04, 2010 7:05 AM To: boost-users@lists.boost.org Subject: [Boost-users] Boost Logos: proposed high constrast logo
Hi all,
In my opinion there should be a high contrast version of the Boost logo . (by that I mean either black and white or high contrast with very mild gradients on white background). Particularly I am talking about the three hexagons icon.
As an example, the first attachment here has the official logo in SVG
format.
Because of the background gradient and the gradient fill of the hexagon it is not *obvious* how to convert this to high contrast. What should be replaced by black (or solid blue)? the hexagon filling? the hexagon borders? the background?
Personally I'm not sure what the hexagons are about anyway. (We are not a chemical company - and I didn't vote for the logo). But it's what we've got.
A possible high contrast logo is attached in the second file. By no means official or the best option, it is just an possibility, maybe the simplest one. *Just an example*.
Note that even the darkest blue used in the gradient of the official logo is not enough to contrast with white, so I used a darker blue.
The reason I think a high contrast logo is the following: If you want to have a document printing quality (or high quality PDF) you need a vector format. If the printing or visualization is done in black and white, the logo should have high contrast otherwise the appearance will be very device dependent. While everyone should take care in printing in good devices having a logo that is barely visible in black/white/grey printing in some devices is not acceptable.
As a test for what makes a high contrast logo a good one, just try printing and small version (one centimeter square) of the logo in a black and white laser printer with random text around it and you will see the problem with the low contrast original logo. It will appear like a grey blob at best.
This is true - but most docs are viewed on screen, and colour printing is common too. The word Boost in the logo will still stand out, and I think the whole result is 'good enough'. The text is the thing - I feel we only need the Boost logo as a minor detail. So (while your comments are entirely convincing), I don't feel it is worth the complication. Paul --- Paul A. Bristow, Prizet Farmhouse, Kendal LA8 8AB UK +44 1539 561830 07714330204 pbristow@hetp.u-net.com